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SOURCE Adult Swim
Adult Swim Enters Upfront at #1
New Live-Action Series Starring Jack McBrayer and Triumph the Insult Comic Dog Joins the Network's Primetime Programming Line-Up
Basic Cable's #1 Network in Total Day with Adults 18-24, 18-34, 18-49
ATLANTA, May 9, 2014 /PRNewswire/ -- Adult Swim, basic cable's #1 network with young adults for almost a decade, announces a slate of new and returning programming in advance of its annual Upfront event in New York City on May 14, which will feature a scheduled performance by Grammy®-winning hip-hop duo Outkast.
"Since its launch, Adult Swim has effectively expanded from a late-night programming block to a network that resonates with all key adult demos," said Donna Speciale, President of Turner Ad Sales. "Building upon Adult Swim's successful foundation, Mike Lazzo and his team have put together a programming slate that will be very attractive to our advertising partners looking to reach and engage with the brands' key adult demos in primetime. Additionally, Adult Swim's robust late-night schedule continues to resonate with the younger male and adult demo, providing opportunities for our advertising partners to connect with this hard to reach audience."
Recently expanding its programming into primetime at 8:00 p.m., the network announced that joining the hit series, Rick and Morty, The Boondocks and Childrens Hospital is the Untitled McBrayer/Triumph Sitcom from Robert Smigel, along with pilots from Daniel Stessen, John Krasinski and Jon Glaser. Premiering later this year are the previously announced Mike Tyson Mysteries, Black Jesus and Tim & Eric's Bedtime Stories.
The 2014-2015 programming schedule includes more than 30 new and returning series, pilots and specials.
Original series and pilots:
Series and Specials Premiering This Summer and Fall:
Adult Swim (AdultSwim.com), launched in 2001, is Turner Broadcasting System, Inc.'s network offering original and acquired animated and live-action series for young adults. Airing nightly from 8 p.m. to 6 a.m. (ET/PT), Adult Swim is basic cable's #1 network with persons 18-34 and 18-49, and is seen in 99 million U.S. homes.
Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.
©2012 PR Newswire. All Rights Reserved.
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