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Two Major Media Outlets Partner to Provide Sports Fans With A New Way to Consume Breaking Sports News Updates
San Diego, CA (PRWEB) August 15, 2014
U-T San Diego and FOX Sports San Diego have joined forces to provide viewers daily sports updates in the form of 60-second co-branded segments titled U-T FOX Sports San Diego Updates.
Hosted by U-T San Diegos Luis Cruz and Kaushal Patel, these twice daily updates will provide viewers of FOX Sports San Diego breaking sports news directly from the U-T San Diego newsroom. Each update is scheduled to air three times throughout the day. U-T FOX Sports San Diego Updates are set to debut Monday, August 18 at 1:00 P.M. and will continue airing weekdays between noon and midnight.
"We're delighted to partner with the U-T on this initiative, said Henry Ford, Senior Vice President and General Manager of FOX Sports San Diego. The vast resources and expertise that Jeff Light, U-T San Diego Editor and Vice President of News and Content, and his editorial team bring to the partnership will enhance the utility of our daily telecasts and inform and update viewers in a thoughtful and trustworthy manner."
"We couldn't think of better partners than FOX Sports San Diego," said Mike Hodges, President and COO of U-T San Diego. "Sports enthusiasts in San Diego will benefit from this expanded coverage."
In addition to breaking sports news, U-T FOX Sports San Diego Updates will include various elements, such as segments from U-T San Diegos award-winning journalists and columnists, behind-the-scenes features and game updates for all local sports.
The U-T has by far the largest sports staff and, we believe, the finest sports report in town," said U-T San Diego Editor and Vice President of News and Content Jeff Light. "Our partnership with FOX Sports San Diego is yet another great opportunity for us to connect with sports fans and to showcase the cutting-edge, Emmy Award-winning work of U-T TV.
About U-T San Diego
The San Diego Union-Tribune LLC, owner of the 145-year-old U-T San Diego, is San Diego's leading on-demand source for comprehensive news, entertainment and information in the region. Each week, products are delivered to more than 96 percent of all San Diego County households through its integrated media portfolio: the Pulitzer Prize-winning newspaper, U-T San Diego; the website, UTSanDiego.com; Sundays Best; the Night + Day, DiscoverSD and DiscoverSD.com weekly entertainment guides; Spanish-language products Enlace and Vida Latina-San Diego; U-T TV, an Emmy Award-winning on-demand video news platform; and hyper-local community papers, U-T Community Press.
About FOX Sports San Diego
FOX Sports San Diego is the exclusive local TV home of the San Diego Padres, Los Angeles Clippers, and Anaheim Ducks and features San Diego State University and University of San Diego athletics. FOX Sports San Diego also airs Chargers Insider, #SDLive, XTRA Sports 1360 on FOX Sports San Diego, and select programming from the Barclays Premier League, UEFA Champions League, and the UFC (Ultimate Fighting Championship®). Serving sports fans in San Diego, Las Vegas, Honolulu, Palm Springs, Yuma, Tucson and Albuquerque FOX Sports San Diego reaches 2.2 million homes and is available on AT&T U-verse, Cox, DIRECTV, Dish and Time Warner Cable. For complete regional sports coverage and channel listings, log-on to http://www.foxsportssandiego.com.
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